Useful Tradeshow Giveaways: Carbon Monoxide Badges

By | July 17, 2011

Having worked in a number of industries over the years we have exhibited at more than 35 different shows catering to an even wider number of markets… and found one consistent thing true about most tradeshow giveaways (aka tradeshow swag): 99% of them will never see the light of day but one more time before hitting the garbage pail.

Yes, that’s right, we said it. Chances are the hundreds of dollars you spent on that cute little tradeshow giveaway with your company’s name, address, phone number and web site on it would have better been spent gambling that a blind dog would win the Kentucky Derby.

OK, so for those of you not into horse racing, dogs don’t run in the Kentucky Derby.

So… Your point is WHAT?

If you want to make a memorable impression on a booth visitor you should give them something that could, oh, we don’t know… save their families life, perhaps?

Custom labeled Carbon monoxide detector badges cost just as much, or some cases a lot less, than the latest tradeshow giveaway gimmick and people who receive them will find themselves a lot less likely to throw them out when they sift through their bag(s) of tradeshow swag after the show.

Carbon Monoxide Detector Badge

Simple and effective, these things could save a life… or a whole house full of lives. So the next time a co-worker suggests buying a bunch of squishy stress balls with your company’s logo on them for an upcoming show, remind that person where all those balls go: out in the backyard for the dogs to chew on, never to be seen again.

Then, use the harsh moment of silence to ask one simple question: “What if we gave away something that potential customers could use to save the life of their families?” and see where the conversation goes from there.

Customized appearance on a useful product

We cannot stress the importance of having your company’s name and logo appear on a product that will remain in the view booth visitors and other customers/potentials long after their visit has ended. Carbon monoxide badges WILL remain in eyesight for up to 2 to 3 years in an unopened package and up to 90 days once put into use.

Can your colleague say that about a stress ball or any other traditional tradeshow gimmick?

Who uses CO badges anyways?

Professionally speaking, just about any occupation where fumes from a combustion process (in a furnace, from cars, in industry, in the event of a house or structure fire, etc.) could possibly accumulate as expected or unexpectedly.

  • Mining Companies
  • Airlines and Airports
  • Marinas and Shipping Companies
  • Distribution and Shipping Companies
  • Factories
  • Home Inspectors
  • HVAC Technicians, Plumbers, Electricians
  • Marketing, Promotional Companies
  • Manufacturers
  • Magazine and Other Publishers
  • Charitable Organizations
  • Hospitals, Schools, Churches, Auditoriums, Public Facilities, etc.
  • Government and Military Installations
  • Restaurants

The above list represents but a small fraction of the places and types of organizations who routinely purchase carbon dioxide detection devices… so just think about the number of people involved in one or more of those activities. Each one represents a potential shirt pocket or in-sight location where your company’s name will sit in plain view for a good long while.


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